# How Leadovaro Works

How Leadovaro works: from website visit to follow-up in seconds. Leadovaro watches, identifies, prioritizes, acts, and records; you set the rules and Leadovaro handles the rest. Watch: one snippet, and Leadovaro watches your site, your product and your CRM together, turning what a buyer just did into a signal. Identify: Leadovaro matches the visit to the company behind it and, when it can, the person and their role, working at the company level first. Prioritize: each company is scored from 0 to 100 on Fit (does it look like a buyer), Intent (is it acting like one) and Timing (is it acting now), with the reasons shown and weights you can tune on every plan. Act: above the threshold you set, the follow-up you approved runs into Slack, your CRM or your outbound within the same minute. A rule you set once, when a buyer does this, do that, is what Leadovaro calls a Play. Record: every run lands in an audit log your team and your CFO can both read. Leadovaro acts only inside Plays you approved, writes only to the systems a Play names, pauses new identifications at your plan's cap, and stops on one click. Five follow-ups come ready to use; write your own in the builder on every plan, or in code from the Growth plan.

Source: /product
